Advertising firm Brainlabs appoints ex-CEO of iProspect U.S. to spearhead North American operations
In a significant move, independent digital marketing agency Brainlabs has announced the appointment of Jeremy Cornfeldt as its Chief Executive Officer for U.S. operations. Cornfeldt, who previously held the position of U.S. CEO for Dentsu agency iProspect, will now lead and grow Brainlabs agency for North America.
Cornfeldt spent the past eight years with iProspect, where he was promoted from within. His new role at Brainlabs marks a departure from holding company agencies, signalling a new era for the independent agency.
Brainlabs, which has offices in Bloomington, Ind., Austin, New York, and Seattle in the U.S., has been hiring executives from major holding company agencies in the past year. The agency, known for its focus on data-driven digital marketing, is looking to strengthen its position in the competitive U.S. market.
Cornfeldt's exact predecessor at iProspect, who later became the CEO for Nordamerika at Brainlabs, could not be definitively identified due to a lack of specific public records. However, further details about Cornfeldt's career path can be found in company press releases, industry reports, and professional networks such as LinkedIn.
Brainlabs' decision to appoint Cornfeldt comes amidst a series of changes in its executive team over the past year. The agency, under the leadership of global managing director Matt Adams, is looking to expand its footprint and offerings in the U.S. market.
As Brainlabs continues to grow, the appointment of Cornfeldt is expected to bring a wealth of experience and strategic insight to the table. The agency is poised to make a strong impact in the digital marketing landscape, with Cornfeldt at the helm of its U.S. operations.
